营销决策思考 市场营销案例新选
- 作者郎宝书，林功实等主编
- 出版社北京：北京师范大学出版社
- 标注页数255 页
- 文件页数263 页
- 文件大小8.40 MB
- 出版时间1992
- ISBN730301733X
内容简介
本书从企业营销观念、战略计划、定价策略、促销策略、营销控制以及国际市场营销等方面筛选了60余篇案例
同期刊推荐
Spinal tuberculosis: A reviewGarg, Ravindra Kumar; Somvanshi, Dilip Singh · The Journal of Spinal Cord Medicine · 2011
General Session 7: PediatricsTopics in Spinal Cord Injury Rehabilitation · 2013
Poster AbstractsThe Journal of Spinal Cord Medicine · 2014
Premature aging, allostasis and restorgenesisOhry, A · Spinal Cord · 2013
Mission impossible? Mission possible?Wyndaele, J J · Spinal Cord · 2011
ASIA chart: our contributionCasas-Parera, I; Kuchkaryan, V; Báez, A; Agotegaray, M · Spinal Cord · 2012
Thirty years of spinal cord researchWyndaele, J J · Spinal Cord · 2013
Priapism in acute spinal cord injuryTodd, N V · Spinal Cord · 2011