Part 2 || Significant Current Trends in Marketing

L. D. H. Weld, Paul H. Nystrom, Theodore N. Beckman, Kenneth Dameron, Donald R. G. Cowan, H. E. Erdman, Harry R. Tosdal, E. T. Grether, Paul T. Cherington, Vergil D. Reed, Paul D. Converse and Fred E. Clark

期刊名称Journal of Marketing
作者L. D. H. Weld, Paul H. Nystrom, Theodore N. Beckman, Kenneth Dameron, Donald R. G. Cowan, H. E. Erdman, Harry R. Tosdal, E. T. Grether, Paul T. Cherington, Vergil D. Reed, Paul D. Converse and Fred E. Clark
卷第6卷
期第4期
印刷ISSN0022-2429
文件大小615.07KB
发表时间1942-04
DOI10.2307/1246078
页码7-21

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Part 2 || Significant Current Trends in Marketing