海量图书期刊资源,随时随地畅享阅读乐趣
EditorialRichard Whipp; Carolyn Strong · 2002
EditorialPiercy, Nigel; Strong, Carolyn · Journal of Strategic Marketing · 2011
EditorialPiercy, Nigel; Strong, Carolyn · Journal of Strategic Marketing · 2013
EditorialPiercy, Nigel; Strong, Carolyn · Journal of Strategic Marketing · 2014
EditorialPiercy, Nigel; Strong, Carolyn · Journal of Strategic Marketing · 2005
EDITORIALPiercy, Nigel F.; Strong, Carolyn A. · Journal of Strategic Marketing · 2006
Customer relationship management research (1992‐2002)Ngai, E.W.T. · Marketing Intelligence & Planning · 2005
Opportunities for green marketing: young consumersLee, Kaman · Marketing Intelligence & Planning · 2008
Green value addedHartmann, Patrick; Apaolaza Ibáñez, Vanessa · Marketing Intelligence & Planning · 2006
Attitudes towards environmentally friendly productsCheah, Isaac; Phau, Ian · Marketing Intelligence & Planning · 2011
Relationship marketing research (1994‐2006)Das, Kallol · Marketing Intelligence & Planning · 2009
Service Quality MeasurementLewis, Barbara R. · Marketing Intelligence & Planning · 1993
Relationship marketing and customer loyaltyOly Ndubisi, Nelson · Marketing Intelligence & Planning · 2007
The personalised marketplace: beyond the 4PsGoldsmith, Ronald E. · Marketing Intelligence & Planning · 1999