Extensive, but Not Easy
- 期刊名称Journal of Marketing Research
- 作者Review by: Irving Roshwalb
- 卷第8卷
- 期第3期
- 印刷ISSN0022-2437
- 文件大小608.12KB
- 发表时间1971-08
- DOI10.2307/3149590
- 页码396-397
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