Two New Computerized Multivariate Procedures, One Useful and Well Presented (Though with Excessive Claims); The Other Less so
Review by: Jagdish N. Sheth
- 期刊名称Journal of Marketing Research
- 作者Review by: Jagdish N. Sheth
- 卷第11卷
- 期第2期
- 印刷ISSN0022-2437
- 文件大小1201.47KB
- 发表时间1974-05
- DOI10.2307/3150571
- 页码228-232