Appraising the Economic and Social Effects of Advertising: A Review of Issues and Evidenceby Robert D. Buzzell; Stephen A. Greyser
- 期刊名称Journal of Advertising
- 作者Review by: Stuart H. Surlin
- 卷第3卷
- 期第4期
- 印刷ISSN0091-3367
- 文件大小321.37KB
- 发表时间1974
- DOI10.2307/4187951
REVIEWSLLOYD, CHRISTOPHER; DOLLEY, BRIAN H.; DOLLEY, BRIAN H.; KEMP, PETER; DOLLEY, BRIAN H.; MAJER, W. O. B.; LYON, D. J.; BROCK, P. W.; LLOYD, CHRISTOPHER; LLOYD, CHRISTOPHER; GROVE, E. J.; LYON, D. J. · The Mariner's Mirror · 1977
NOTESROBERTS, J. E.; LLOYD, CHRISTOPHER; HOWARD, G. F.; LYON, D. J.; CLARK, S. G.; STAMMERS, MICHAEL; KENNEDY, DON H.; ANDREWS, D. J.; LYON, D. J.; CHOWDHARAY-BEST, G. · The Mariner's Mirror · 1978
Book ReviewsAllen, Christopher; Swain, Warren; Polden, Patrick; Lyon, Ann; McNall, Christopher; Robinson, O. F. · The Journal of Legal History · 2003
REVIEWSROSKILL, STEPHEN; CLISSOLD, PETER; SAINSBURY, A. B.; LYMAN, JOHN; WATERS, D. W.; LLOYD, CHRISTOPHER; BAYNHAM, HENRY; LLOYD, CHRISTOPHER; PHILLIPSON, A. H.; LEEK, MICHAEL E.; MAY, W. E.; GUERITZ, E. F.; LLOYD, CHRISTOPHER; GREENHILL, BASIL; GREENHILL, BASIL; LYONN, D. J.; MINCHINTON, W. E.; SPINNEY, J. D.; LLOYD, CHRISTOPHER; SMITH, PETER C.; TIMINGS, E. K.; LARN, RICHARD; CRIMMIN, P. K.; LEEK, MICHAEL E.; LYON, D. J.; LEATHER, JOHN · The Mariner's Mirror · 1973
REVIEWSSAINSBURY, A. B.; DOLLEY, BRIAN H.; MACGREGOR, DAVID R.; DOLLEY, BRIAN H.; TOWLE, PHILIP; LLOYD, CHRISTOPHER; GREENHILL, BASIL; SAINSBURY, A. B.; DOLLEY, MICHABL; DOLLEY, BRIAN H.; DOLLEY, BRIAN H.; LLOYD, CHRISTOPHER; FARR, GRAHAME; LLOYD, CHRISTOPHER; MINCHINTON, WALTER; OSBON, G. A.; DOLLEY, BRIAN H.; RODGER, N. A. M.; TOWLE, PHILIP; CLARK, J. C. D.; LYON, D. J.; BATHE, B. W.; SPINNEY, J. D.; HURST, ALEX A.; PHILLIPSON, A. H. · The Mariner's Mirror · 1976
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