A Decision Calculus Model for Contract Bidding
- 期刊名称Journal of Marketing
- 作者Murphy A. Sewall
- 卷第40卷
- 期第4期
- 印刷ISSN0022-2429
- 文件大小1184.71KB
- 发表时间1976-10
- DOI10.2307/1251074
- 页码92-98
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