MANAGERIAL PERCEPTIONS OF MARKETING PLANNING[1]
- 作者Gordon E. Greenley
- 卷第25卷
- 期第6期
- 印刷ISSN0022-2380
- 电子ISSN1467-6486
- 文件大小1610.32KB
- 发表时间1988
- DOI10.1111/j.1467-6486.1988.tb00048.x
- 页码575-601
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