Normative Influences on Impulsive Buying Behavior
Dennis W. Rook and Robert J. Fisher
- 期刊名称Journal of Consumer Research
- 作者Dennis W. Rook and Robert J. Fisher
- 卷第22卷
- 期第3期
- 印刷ISSN0093-5301
- 电子ISSN1537-5277
- 文件大小330.25KB
- 发表时间1995-12
- DOI10.2307/2489616
- 页码305-313