Advertising Sensitive Products
Fahy, John; Smart, Denise; Pride, William; Ferrell, O. C.
- 期刊名称International Journal of Advertising
- 作者Fahy, John; Smart, Denise; Pride, William; Ferrell, O. C.
- 卷第14卷
- 期第3期
- 印刷ISSN0265-0487
- 电子ISSN1759-3948
- 文件大小797.25KB
- 发表时间1995-01
- DOI10.1080/02650487.1995.11104614
- 页码231-243