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Integrating internal and external customer relationships through relationship management: A strategic response to a changing global environment

Integrating internal and external customer relationships through relationship management: A strategic response to a changing global environment

Elizabeth Jane Beckett-Camarata; Martin R. Camarata; Randolph T. Barker
  • 作者Elizabeth Jane Beckett-Camarata; Martin R. Camarata; Randolph T. Barker
  • 卷第41卷
  • 期第1期
  • 印刷ISSN0148-2963
  • 文件大小1174.92KB
  • 发表时间1998
  • DOI10.1016/s0148-2963(97)00013-1
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