[Wiley Series in Probability and Statistics] Bayesian Statistics and Marketing (Rossi/Bayesian Statistics and Marketing) ||Rossi, Peter E.; Allenby, Greg M.; McCulloch, Robert · 2005

[Wiley Series in Probability and Statistics] Bayesian Statistics and Marketing (Rossi/Bayesian Statistics and Marketing) || IndexRossi, Peter E.; Allenby, Greg M.; McCulloch, Robert · 2005

[Wiley Series in Probability and Statistics] Bayesian Statistics and Marketing (Rossi/Bayesian Statistics and Marketing) || ReferencesRossi, Peter E.; Allenby, Greg M.; McCulloch, Robert · 2005

[Wiley Series in Probability and Statistics] Bayesian Statistics and Marketing (Rossi/Bayesian Statistics and Marketing) || IntroductionRossi, Peter E.; Allenby, Greg M.; McCulloch, Robert · 2005

[Wiley Series in Probability and Statistics] Bayesian Statistics and Marketing (Rossi/Bayesian Statistics and Marketing) || SimultaneityRossi, Peter E.; Allenby, Greg M.; McCulloch, Robert · 2005

[Wiley Series in Probability and Statistics] Bayesian Statistics and Marketing (Rossi/Bayesian Statistics and Marketing) || Wiley Series in Probability and StatisticsRossi, Peter E.; Allenby, Greg M.; McCulloch, Robert · 2005

[Wiley Series in Probability and Statistics] Bayesian Statistics and Marketing (Rossi/Bayesian Statistics and Marketing) || Front MatterRossi, Peter E.; Allenby, Greg M.; McCulloch, Robert · 2005

[Wiley Series in Probability and Statistics] Bayesian Statistics and Marketing (Rossi/Bayesian Statistics and Marketing) || Bayesian EssentialsRossi, Peter E.; Allenby, Greg M.; McCulloch, Robert · 2005

Bayesian Statistics and MarketingPeter E. Rossi and Greg M. Allenby · Marketing Science · 2003

Modeling Consumer Demand for VarietyJaehwan Kim, Greg M. Allenby and Peter E. Rossi · Marketing Science · 2002

Quality Perceptions and Asymmetric Switching between BrandsGreg M. Allenby and Peter E. Rossi · Marketing Science · 1991

A Bayesian Approach to Estimating Household ParametersPeter E. Rossi and Greg M. Allenby · Journal of Marketing Research · 1993

The Value of Purchase History Data in Target MarketingPeter E. Rossi, Robert E. McCulloch and Greg M. Allenby · Marketing Science · 1996

Teaching Bayesian Statistics to Marketing and Business StudentsGreg M. Allenby and Peter E. Rossi · The American Statistician · 2008

Overcoming Scale Usage Heterogeneity: A Bayesian Hierarchical ApproachPeter E. Rossi, Zvi Gilula and Greg M. Allenby · Journal of the American Statistical Association · 2001

Cluster Analysis and Mathematical ProgrammingM. R. Rao · Journal of the American Statistical Association · 1971

Bayes FactorsRobert E. Kass and Adrian E. Raftery · Journal of the American Statistical Association · 1995

Bivariate Survival Models Induced by FrailtiesDavid Oakes · Journal of the American Statistical Association · 1989

Probability Forecasting in MeterologyAllan H. Murphy and Robert L. Winkler · Journal of the American Statistical Association · 1984

Life TestingBenjamin Epstein and Milton Sobel · Journal of the American Statistical Association · 1953

Missing Data, Imputation, and the BootstrapBradley Efron · Journal of the American Statistical Association · 1994

Sequential Medical TrialsF. J. Anscombe · Journal of the American Statistical Association · 1963

Principal Hessian Directions RevisitedR. Dennis Cook · Journal of the American Statistical Association · 1998