Customization of Product Technology and International New Product Success: Mediating Effects of New Product Development and Rollout Timeliness

• 作者George M. Chryssochoidis; Veronica Wong
• 卷第17卷
• 期第4期
• 印刷ISSN0737-6782
• 电子ISSN1540-5885
• 文件大小2668.68KB
• 发表时间2000
• DOI10.1111/1540-5885.1740268
• 页码268-285