Tenth Conference on Historical Analysis and Research in Marketing (CHARM) Abstracts: Milestones in Marketing History
- 期刊名称Journal of Macromarketing
- 作者Brian Jones, D. G.; Gartrell, E.; Witkowski, T.
- 卷第21卷
- 期第2期
- 印刷ISSN0276-1467
- 文件大小62.87KB
- 发表时间2001-12-01
- DOI10.1177/0276146701212012
- 页码227-232
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