Strategic Interdependence in Organizations: Deconglomeration and Marketing Strategy
P. Rajan Varadarajan, Satish Jayachandran and J. Chris White
- 期刊名称Journal of Marketing
- 作者P. Rajan Varadarajan, Satish Jayachandran and J. Chris White
- 卷第65卷
- 期第1期
- 印刷ISSN0022-2429
- 文件大小3268.14KB
- 发表时间2001-04
- DOI10.2307/3203403
- 页码15-28