Exploring the market potential and bundling of business association services
- 期刊名称Journal of Services Marketing
- 作者Bennett, Robert J.; Robson, Paul J.A.
- 卷第15卷
- 期第3期
- 印刷ISSN0887-6045
- 文件大小251.61KB
- 发表时间2001-06
- DOI10.1108/08876040110392498
- 页码222-239
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