Applying the marketing concept to cultural organisations: an empirical study of the relationship between market orientation and performance
- 作者Brenda Gainer; Paulette Padanyi
- 卷第7卷
- 期第2期
- 印刷ISSN1465-4520
- 电子ISSN1479-103X
- 文件大小210.48KB
- 发表时间2002
- DOI10.1002/nvsm.178
- 页码182-193
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