Commentary on “Business-to-Business Marketing Textbooks: A Comparative Review”
- 期刊名称Journal of Business-to-Business Marketing
- 作者Hutt, Michael D.; Speh, Thomas W.
- 卷第9卷
- 期第4期
- 印刷ISSN1051-712X
- 电子ISSN1547-0628
- 文件大小588.41KB
- 发表时间2002-09
- DOI10.1300/j033v09n04_05
- 页码75-83
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