Customer Satisfaction and Shareholder Value
- 期刊名称Journal of Marketing
- 作者Eugene W. Anderson, Claes Fornell and Sanal K. Mazvancheryl
- 卷第68卷
- 期第4期
- 印刷ISSN0022-2429
- 文件大小2706.10KB
- 发表时间2004-10
- DOI10.2307/30162024
- 页码172-185
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