Comparative Effects of Organization–Public Relationships and Product‐related Attributes on Brand Attitude
- 作者Kim, Jeesun; Chan‐Olmsted, Sylvia M.
- 卷第11卷
- 期第3期
- 印刷ISSN1352-7266
- 电子ISSN1466-4445
- 文件大小350.27KB
- 发表时间2005
- DOI10.1080/1352726042000317214
- 页码145-170
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