发现好书期刊，享受阅读乐趣

海量图书期刊资源，随时随地畅享阅读乐趣

The proper interpretation of sales promotion effects: supplement elasticities with absolute sales effects

The proper interpretation of sales promotion effects: supplement elasticities with absolute sales effects

Harald J. van Heerde

作者Harald J. van Heerde
卷第21卷
印刷ISSN1524-1904
电子ISSN1526-4025
文件大小85.19KB
发表时间2005
DOI10.1002/asmb.577
页码397-402

← 返回【学霸图书馆】主页