The Role of Cognition and Affect in the Formation of Customer Satisfaction: A Dynamic Perspective
Christian Homburg, Nicole Koschate and Wayne D. Hoyer
- 期刊名称Journal of Marketing
- 作者Christian Homburg, Nicole Koschate and Wayne D. Hoyer
- 卷第70卷
- 期第3期
- 印刷ISSN0022-2429
- 文件大小1756.02KB
- 发表时间2006-07
- DOI10.2307/30162098
- 页码21-31