Bridging the Culture Chasm: Ensuring That Consumers Are Healthy, Wealthy, and Wise
- 期刊名称Journal of Public Policy & Marketing
- 作者Briley, Donnel A; Aaker, Jennifer L
- 卷第25卷
- 期第1期
- 印刷ISSN0743-9156
- 文件大小166.52KB
- 发表时间2006-03
- DOI10.1509/jppm.25.1.53
- 页码53-66
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