Virtual advertising and brand awareness
Cianfrone, Beth; Bennett, Gregg; Siders, Ron; Tsuji, Yosuke
- 期刊名称International Journal of Sport Management and Marketing
- 作者Cianfrone, Beth; Bennett, Gregg; Siders, Ron; Tsuji, Yosuke
- 卷第1卷
- 期第4期
- 印刷ISSN1475-8962
- 电子ISSN1740-2808
- 文件大小222.22KB
- 发表时间2006
- DOI10.1504/ijsmm.2006.010563