Responsiveness to Customers and Competitors:The Role of Affective and Cognitive Organizational Systems
- 期刊名称Journal of Marketing
- 作者Homburg, Christian; Grozdanovic, Marko; Klarmann, Martin
- 卷第71卷
- 期第3期
- 印刷ISSN0022-2429
- 文件大小279.26KB
- 发表时间2007-07
- DOI10.1509/jmkg.71.3.18
- 页码18-38
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