Distinguishing ROI myths from reality
- 作者Jack J. Phillips; Patti P. Phillips
- 卷第47卷
- 期第6期
- 印刷ISSN1090-8811
- 电子ISSN1930-8272
- 文件大小91.90KB
- 发表时间2008
- DOI10.1002/pfi.20003
- 页码12-17
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