Measuring Trust In Advertising
Soh, Hyeonjin; Reid, Leonard N.; King, Karen Whitehill
- 期刊名称Journal of Advertising
- 作者Soh, Hyeonjin; Reid, Leonard N.; King, Karen Whitehill
- 卷第38卷
- 期第2期
- 印刷ISSN0091-3367
- 电子ISSN1557-7805
- 文件大小282.26KB
- 发表时间2009-07
- DOI10.2753/JOA0091-3367380206
- 页码83-104