The political brand: A consumer perspective
- 期刊名称Marketing Theory
- 作者Smith, G.; French, A.
- 卷第9卷
- 期第2期
- 印刷ISSN1470-5931
- 文件大小144.48KB
- 发表时间2009-06-01
- DOI10.1177/1470593109103068
- 页码209-226
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