An Optimal Contact Model for Maximizing Online Panel Response Rates
Neslin, Scott A.; Novak, Thomas P.; Baker, Kenneth R.; Hoffman, Donna L.
- 期刊名称Management Science
- 作者Neslin, Scott A.; Novak, Thomas P.; Baker, Kenneth R.; Hoffman, Donna L.
- 卷第55卷
- 期第5期
- 印刷ISSN0025-1909
- 电子ISSN1526-5501
- 文件大小190.83KB
- 发表时间2009-05
- DOI10.1287/mnsc.1080.0969
- 页码727-737