Emotions and sponsorship
Ratten, Vanessa; Bal, Charles; Quester, Pascale; Plewa, Carolin
- 期刊名称Asia Pacific Journal of Marketing and Logistics
- 作者Ratten, Vanessa; Bal, Charles; Quester, Pascale; Plewa, Carolin
- 卷第22卷
- 期第1期
- 印刷ISSN1355-5855
- 文件大小263.33KB
- 发表时间2010-01-12
- DOI10.1108/13555851011013146
- 页码40-54