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Segmenting the market through the determinants of involvement: The case of fair trade

Segmenting the market through the determinants of involvement: The case of fair trade

Valéry Bezençon; Sam Blili

作者Valéry Bezençon; Sam Blili
卷第28卷
期第7期
印刷ISSN0742-6046
电子ISSN1520-6793
文件大小204.31KB
发表时间2011
DOI10.1002/mar.20407
页码682-708

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