Measuring and Managing a Salesperson's Future Value to the Firm
- 期刊名称Journal of Marketing Research
- 作者Kumar, V.; Sunder, Sarang; Leone, Robert P.
- 卷第51卷
- 期第5期
- 印刷ISSN0022-2437
- 文件大小802.08KB
- 发表时间2014-10
- DOI10.1509/jmr.13.0198
- 页码591-608
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