Bridging the academia-practitioner divide: the case of “service theater”
- 期刊名称Journal of Services Marketing
- 作者Daly, Aidan; Baron, Steve; J. Dorsch, Michael; P. Fisk, Raymond; J. Grove, Stephen; Harris, Kim; Harris, Richard
- 卷第28卷
- 期第7期
- 印刷ISSN0887-6045
- 文件大小259.21KB
- 发表时间2014-10-07
- DOI10.1108/JSM-05-2013-0105
- 页码580-594
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