Building loyalty through functional and hedonic quality
Del Mar Alonso-Almeida, Maria; Bernardo, Merce; Llach, Josep; Marimon, Frederic
- 期刊名称Industrial Management & Data Systems
- 作者Del Mar Alonso-Almeida, Maria; Bernardo, Merce; Llach, Josep; Marimon, Frederic
- 卷第114卷
- 期第3期
- 印刷ISSN0263-5577
- 文件大小231.40KB
- 发表时间2014-04-08
- DOI10.1108/imds-06-2013-0278
- 页码387-404