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Multimodal packaging design: How human motivations moderate the success of a multimodal stimulation

Multimodal packaging design: How human motivations moderate the success of a multimodal stimulation

Lutsch, Dariah V.; Scharf, Andreas; Zanger, Cornelia

期刊名称Food Quality and Preference
作者Lutsch, Dariah V.; Scharf, Andreas; Zanger, Cornelia
卷第39卷
印刷ISSN0950-3293
文件大小1333.14KB
发表时间2015-01
DOI10.1016/j.foodqual.2014.07.014
页码209-220

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