Social negative option marketing
- 期刊名称Journal of Social Marketing
- 作者Von Bergen, C.W.; Miles, Morgan P.
- 卷第5卷
- 期第2期
- 印刷ISSN2042-6763
- 文件大小418.03KB
- 发表时间2015-04-13
- DOI10.1108/jsocm-06-2014-0036
- 页码125-138
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