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Social media and human need satisfaction: Implications for social media marketing

Social media and human need satisfaction: Implications for social media marketing

Zhu, Yu-Qian; Chen, Houn-Gee
  • 期刊名称Business Horizons
  • 作者Zhu, Yu-Qian; Chen, Houn-Gee
  • 卷第58卷
  • 期第3期
  • 印刷ISSN0007-6813
  • 文件大小486.28KB
  • 发表时间2015-05
  • DOI10.1016/j.bushor.2015.01.006
  • 页码335-345
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