Category captain arrangements in grocery retail marketing
Chimhundu, Ranga; Kong, Eric; Gururajan, Raj
- 期刊名称Asia Pacific Journal of Marketing and Logistics
- 作者Chimhundu, Ranga; Kong, Eric; Gururajan, Raj
- 卷第27卷
- 期第3期
- 印刷ISSN1355-5855
- 文件大小202.89KB
- 发表时间2015-06-08
- DOI10.1108/APJML-08-2014-0124
- 页码368-384