Beyond Advertising (Creating Value Through All Customer Touchpoints) || Embrace Adaptive Experimentation
Wind, Yoram Jerry; Hays, Catharine Findiesen
- 作者Wind, Yoram Jerry; Hays, Catharine Findiesen
- 文件大小229.16KB
- 发表时间2015
- DOI10.1002/9781119170457.ch7
- 页码131-146