Coherent campaigns? Campaign broadcast and social messaging
Bode, Leticia; Lassen, David S.; Kim, Young Mie; Shah, Dhavan V.; Fowler, Erika Franklin; Ridout, Travis; Franz, Michael
- 期刊名称Online Information Review
- 作者Bode, Leticia; Lassen, David S.; Kim, Young Mie; Shah, Dhavan V.; Fowler, Erika Franklin; Ridout, Travis; Franz, Michael
- 卷第40卷
- 期第5期
- 印刷ISSN1468-4527
- 文件大小620.70KB
- 发表时间2016-09-12
- DOI10.1108/OIR-11-2015-0348
- 页码580-594