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Advances in Advertising Research (Vol. VII) || Consumer Values as Mediators in Social Network Information Search

Advances in Advertising Research (Vol. VII) || Consumer Values as Mediators in Social Network Information Search

Christodoulides, George; Stathopoulou, Anastasia; Eisend, Martin

作者Christodoulides, George; Stathopoulou, Anastasia; Eisend, Martin
文件大小1122.32KB
发表时间2017
DOI10.1007/978-3-658-15220-8_1
页码3-14

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