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Consumer Perception of Product Risks and Benefits || Measuring Risk Perception

Consumer Perception of Product Risks and Benefits || Measuring Risk Perception

Emilien, Gerard; Weitkunat, Rolf; Lüdicke, Frank

作者Emilien, Gerard; Weitkunat, Rolf; Lüdicke, Frank
文件大小129.94KB
发表时间2017
DOI10.1007/978-3-319-50530-5_10
页码191-200

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