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Book Review:
              <i>Social Media Strategy: Marketing and Advertising in the Consumer Revolution</i>
              , by Keith A. QuesenberryQuesenberryKeith A.Social Media Strategy: Marketing and Advertising in the Consumer Revolution. Lanhan, MD: Rowman & Littlefield, 2016. 239 pp.

Book Review: Social Media Strategy: Marketing and Advertising in the Consumer Revolution , by Keith A. QuesenberryQuesenberryKeith A.Social Media Strategy: Marketing and Advertising in the Consumer Revolution. Lanhan, MD: Rowman & Littlefield, 2016. 239 pp.

Bright, Amanda C.
  • 期刊名称Journalism & Mass Communication Educator
  • 作者Bright, Amanda C.
  • 卷第72卷
  • 期第1期
  • 印刷ISSN1077-6958
  • 电子ISSN2161-4326
  • 文件大小57.93KB
  • 发表时间2017-03
  • DOI10.1177/1077695816685851
  • 页码113-115
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