Gender effects on impulse buying behavior
Prakash, Gyan; Sahney, Sangeeta; Kodati, Soujanya; Shrivastava, Archana
- 期刊名称Emerald Emerging Markets Case Studies
- 作者Prakash, Gyan; Sahney, Sangeeta; Kodati, Soujanya; Shrivastava, Archana
- 卷第7卷
- 期第4期
- 印刷ISSN2045-0621
- 文件大小127.03KB
- 发表时间2017-08-28
- DOI10.1108/EEMCS-05-2016-0075
- 页码1-12