Brand signalling: An antecedent of employee brand understanding
- 期刊名称Journal of Brand Management
- 作者Karanges, Emma; Johnston, Kim A.; Lings, Ian; Beatson, Amanda T.
- 印刷ISSN1350-231X
- 电子ISSN1479-1803
- 文件大小515.00KB
- 发表时间2018-2-19
- DOI10.1057/s41262-018-0100-x
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