Celebrity Endorsement in Advertisement on Destination Choice Among Generation Y in Hong Kong
- 期刊名称International Journal of Marketing Studies
- 作者Chan, Grace Suk Ha; Lee, Ada Lai Yung; Wong, Connie Hiu Man
- 卷第10卷
- 期第2期
- 印刷ISSN1918-719X
- 电子ISSN1918-7203
- 文件大小219.36KB
- 发表时间2018-05-09
- DOI10.5539/ijms.v10n2p16
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