Are Sport Consumers Unique? Consumer Behavior Within Crowded Sport Markets

• 期刊名称Journal of Sport Management
• 作者Fujak, Hunter; Frawley, Stephen; McDonald, Heath; Bush, Stephen
• 卷第32卷
• 期第4期
• 印刷ISSN0888-4773
• 电子ISSN1543-270X
• 文件大小311.15KB
• 发表时间2018-07
• DOI10.1123/jsm.2017-0318
• 页码362-375