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[International Series on Computer Entertainment and Media Technology] Behavior Engineering and Applications || Online Impulse Buying: An Investigation into Consumer Decision Making

[International Series on Computer Entertainment and Media Technology] Behavior Engineering and Applications || Online Impulse Buying: An Investigation into Consumer Decision Making

Wong, Raymond; Chi, Chi-Hung; Hung, Patrick C. K.

作者Wong, Raymond; Chi, Chi-Hung; Hung, Patrick C. K.
文件大小429.89KB
发表时间2018
DOI10.1007/978-3-319-76430-6_5
页码101-128

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