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[Lecture Notes on Multidisciplinary Industrial Engineering] Proceedings of the Twelfth International Conference on Management Science and Engineering Management || Nostalgic Advertising and Purchase Behavior

[Lecture Notes on Multidisciplinary Industrial Engineering] Proceedings of the Twelfth International Conference on Management Science and Engineering Management || Nostalgic Advertising and Purchase Behavior

Xu, Jiuping; Cooke, Fang Lee; Gen, Mitsuo; Ahmed, Syed Ejaz

作者Xu, Jiuping; Cooke, Fang Lee; Gen, Mitsuo; Ahmed, Syed Ejaz
文件大小237.86KB
发表时间2019
DOI10.1007/978-3-319-93351-1_3
页码29-40

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