Predictive model assessment in PLS-SEM: guidelines for using PLSpredict
Shmueli, Galit; Sarstedt, Marko; Hair, Joseph F.; Cheah, Jun-Hwa; Ting, Hiram; Vaithilingam, Santha; Ringle, Christian M.
- 期刊名称European Journal of Marketing
- 作者Shmueli, Galit; Sarstedt, Marko; Hair, Joseph F.; Cheah, Jun-Hwa; Ting, Hiram; Vaithilingam, Santha; Ringle, Christian M.
- 印刷ISSN0309-0566
- 文件大小387.80KB
- 发表时间2019-06-25
- DOI10.1108/EJM-02-2019-0189